Plan for growth.
A proper plan covers a company’s overall approach for promoting its brand to a target audience serving as a powerful tool for positioning it strategically. However, it goes beyond that - it provides clarity, ensures understanding of the industry and target audience, while ultimately boosting ROI.
HOW WE DO IT
01 /
Touch-base Call
Client brief and insights • Strategy challenge and process • Objectives • Project guidelines
02 /
Research & Analysis
Foundational Research • Brand Identity • Building user personas • Competitive analysis • Market research and analysis • Channel audits • Performance analysis
03 /
Strategy
Brand Kit • Goals and KPIs measurement • Digital strategy
Services we offer...
Foundational
Brand Kit & Positioning
User Research
Market Research & Analysis
Competitor Analysis and Research
Strategy
Channel audits
Digital Strategy
Optimisations
Measurement Strategies
Performance Analysis
CALL US IF
YOU WANT TO ALIGN EVERY MOVE WITH YOUR GOAlS
Confetti explains.
A customer persona is like creating a character that represents your ideal customer. It includes details about who they are, they background, what they are looking for, what they like, and what challenges they face.
This helps businesses shape their marketing strategies to better connect with their target audience.
They’re the things a business aims to achieve.
On the other hand, brand positioning is how a brand is seen compared to others in the market, highlighting its special value to the intended audience.
