Scale with Meta Ads.

Ever seen ads on Facebook or Instagram? Those are Meta Ads. They help businesses appear when users are scrolling through their social media feeds or chatting, ensuring visibility when people are engaged.

Remarketing it’s a strategy where you show ads to people who have previously visited your website and/or left something in the cart. It keeps your brand on their radar and encourages them to come back to your website and take the desired action.

A bidding strategy is like setting your budget tactics. It’s deciding how much you’re willing to pay for each click or impression. Different strategies aim to maximise different things, such as, clicks, conversions, and more.

On the other hand, attribution setting is like giving credit where it’s due in the advertising world. It’s about figuring out which touchpoints or interactions with your ad get the credit for a conversion. It helps you understand the journey your customer took before making a decision.

A landing page is the page users land on after clicking on your Meta Ad – like the entry point to your offer. It’s build to encourage a particular action, like making a purchase or filling out a form.

A pixel is a small code snippet on your website that watches how people interact with your ads. You don’t absolutely need it, but it makes your ads smarter by tracking performance and visitor actions.