Ismail wanted to be the go-to real estate agent in Silves, Lagoa, and Portimão. We helped him build a strong personal brand with social media marketing.
Conducted in depth research and analysis
Performed a social media audit
Created a social media marketing strategy
IDEA /
The Go-To Real Estate Expert
He wanted to manage his social media himself, but struggled with strategy and seeing results come through. He came to us seeking a strategy that he could handle independently:
■ Stand out in a competitive real estate market
■ Begin his digital marketing journey to reach a broader audience
■ Develop a strong personal brand that resonates with potential clients
■ Position himself as a trusted authority and knowledgable in the real estate industry
EXECUTION /
Helping Ismail Rise
We started by getting to know Ismail's business, goals and background, which helped us create a strong brand identity for him. Together, we set clear targets to measure our success in marketing.
Our research involved understanding Ismail's customers deeply, studying market trends and competitors. We also conducted an audit to Ismail's Instagram and Facebook profile to reach more people effectively.
A Winning Social Media Plan
Moving forward, with the insights we now had, we:
■ Recommended the best social media platforms for Ismail to be on
■ Provided a thorough strategy on his target audience's buying journey and behaviour
■ Set 3 content pillars
■ Gave him practical advice on how to include all 3 stages of the marketing funnel in his content
■ Developed an engagement strategy, as well as and SEO & hashtag strategy;
■ Gave him practical examples on what to post, along with general tips and recommendations.
IMPACT /
By following our strategy, several notable benefits emerged, including:
Communication that resonated with the target audience
Generated more leads
Strengthened brand presence
Increased trust from potential clients
Go-to real estate expert in the Algarve
Engaging presence on social media
CLIENT TESTIMONIAL /
"Very professional, they identified the weakest points and came up with excellent solutions."